Price Stability

How Lytica became a unique analytics company: Part 15 I repeatedly see an all too familiar shape. It is the shape of a transition between two plateaus, where the second is a step higher than the first. As I plot my customer’s competitiveness, starting from our first engagement, this shape becomes visible over time. The improvement in their performance is a direct result of acting on Lytica’s pricing recommendations and their renegotiation represents an assignable cause as their system has...